Most endodontists towards the end of year give some kind of annual appreciation gift to referrers. Usually this is delivered sometime in the holidays and close to Christmas. It’s almost sure to be lost, overlooked or under-appreciated in the busyness and abundance of everything else going on at the time.

We think Thanksgiving is a much better occasion for these annual referrer gifts. This is for two reasons:

1) Thanksgiving naturally fits the theme of thanking GPs for their referrals.

2) It is likely your gift will be one of the first to arrive in holiday season, and that will make it more special.